Threads is introducing enhanced metrics to help users better understand how their posts are performing and where their ...

Threads still isn't sending much traffic to other websites, despite recent changes to make links more prominent.

Threads is testing letting you sign up with a Facebook account rather than an Instagram account. The new option, spotted by ...

CEO Linda Yaccarino, handpicked by Elon Musk in 2023 to stabilize the company after major advertiser boycotts and internal ...

Threads is growing fast, but creators still need better tools to thrive — so Meta is rolling out improved analytics by ...

Threads, Meta’s X competitor platform, is inching closer to possibly overtaking X in daily active users on mobile devices.

Curious how to delete Threads without harming your Instagram? Here’s a simple, personal guide to doing it right.

People didn’t stay on Threads because the community they cared about never showed up—or if it did, it didn’t stick around.

The changes include tools to compare post performance over time and see where people encounter your posts. You can read more ...