Ford's vision of dominating the off-road performance vehicle market may soon take a bold step forward, with the automaker ...
Ford has been pushing into the off-road performance and motorsport space with factory-backed efforts in the Baja 1000 and the ...
Ford CEO Jim Farley wants to turn the company into “ the Porsche of off-road .” What does that actually mean? Well, that plan ...
Ford has been saying it wants to be the Porsche of off-road performance vehicles, which the Raptor family of performance trucks has already partially fulfilled. But how far could Ford push the ...
Roush Performance may be best known for its high-horsepower builds, but in recent years, the company—closely tied to Ford—has expanded its focus to off-road capability. Its latest upgrade package for ...
Large electric vehicles like pickup trucks and SUVs aren’t exactly flying off showroom floors. When the CEO of one of the big ...
CEO Jim Farley said his team was debating making a standalone all-terrain supercar to ensure Ford is the off-road performance ...
"Customers have shown that they will not pay any premium for these large EVs," Farley said in an earnings call.
Ford F-150 Raptor is a high-performance pickup truck designed for off-road driving. It features a powerful engine, rugged ...
Ford Performance built the Raptor T1+ to take part in the world’s most gruelling off-road race this year. Here's why they do ...
Ford may be considering an off-road-focused supercar under the Raptor name. According to recent comments made by CEO Jim Farley in an interview with Top Gear during a Ford Performance event in ...