Morgan Stanley raised the firm’s price target on Yum! Brands (YUM) to $150 from $146 and keeps an Equal Weight rating on the shares. The firm ...

Diversification is king for Yum! Brands (YUM), the parent company that owns KFC, Taco Bell, and Pizza Hut under one corporate ...

That's what Yum Brands' Taco Bell chain served up to Wall Street this week, the most recent effort by a major fast-food chain to promote newfangled labor-saving technology. Executives at Yum and ...

As popular as Taco Bell is in the U.S., the chain recognizes that it has a problem of international relevance. There are ...

GRAB A 'BYTE': It was a big week for Yum Brands' Taco Bell as executives from the fast-food giant held its annual Live Más LIVE event in New York City, showcased new labor-saving technology ...

It's not uncommon for a single company to run multiple brands. However, this one arguably stands out for the sheer number of ...

People love a good deal. And, according to Taco Bell CEO Sean Tresvant, the brand is acing the value meal game. Their popular ...

Taco Bell and other chains are leaning into limited-time-offer menu items as a way to experiment. That means fans shouldn't get attached to new items.

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