The city of Miami Beach wants to give spring breakers seeking a party destination a “reality check.” A video ad released ...

The spring break tradition in Florida stretches back to the early 1960s, when the movie “Where the Boys Are” put Fort ...

Miami Beach is releasing its plan for spring break 2025 in a news conference at police headquarters on Tuesday, after the ...

One year after Miami Beach launched a viral marketing campaign about the city’s desire to “break up” with spring break, ...

Looking forward to spring break in Miami Beach this year? Well, think again because Miami Beach is issuing a major reality ...

City leaders in Miami Beach are holding a press conference Tuesday to announce a series of strict measures aimed at deterring ...

The City of Miami Beach is enforcing stringent measures to address the disruptive crowds that converge in the city each<a class="excerpt-read-more" href=" More ...

As part of its yearslong effort to curb raucous partying, the city created “Reality Check,” a video in which revelers break ...

A new campaign, “Miami Beach Spring Break Reality Check,” will go live digitally on Tuesday, followed by “advertising throughout Florida focusing on our tri-county area, in-state college ...

A spring break getaway just got cheaper. Frontier Airlines recently discounted four million tickets to as low as $19 as part ...

The following year, a video ad telling spring breakers Miami Beach was “breaking up” with them went viral as the city began ...