Everyone in marketing and sales knows what FOMO is… Fear of Missing Out. FOBO is far less known, but it can have a ...

This specifically refers to decisions where there are perfectly acceptable options in front of us, yet we struggle to choose ...

The average person spends 4 hours and 37 minutes on their phone daily—that’s over one full day per week or six days per month ...

Your mind can only juggle so much at once, so if you keep it occupied with activities that support your personal goals and ...

No—I just have chronic FOMO: “fear of missing out.” I feel deeply haunted by the thought that if I don’t go to the party or ...

The findings come from GenAI for marketing: Fear or FOMO, an in-depth qualitative study based on interviews with more than 50 marketing and capability leaders around the world. The research ...

We dive into Kantar’s Fear or FOMO report to explore the skills marketers need to conquer in 2025. GenAI in Marketing Fear or FOMO? The Capability Curve Report / Kantar If 2023 was the year ...

The concept of FOMO is widely known these days. This term for “the fear of missing out” even made it into dictionaries starting in 2013. But fewer people are familiar with a related and ...

No—I just have chronic FOMO: “fear of missing out.” I feel deeply haunted by the thought that if I don’t go to the party or the dinner or the coffee stroll, my one wild and precious life ...

Kantar, the world's leading marketing data and analytics company, reveals that the majority of marketers feel unprepared for ...