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It's Not Max, It's HBO Max: Streaming Service Flips Name

Max finally rebrands to HBO Max, and even the streaming service's announcement knows it's the right move: "The plot twist everyone's been waiting for"

It's not the first time the streamer has been rebranded, starting with HBO Go back in 2008, and followed by HBO Now in 2015, HBO Max in 2020, Max in 2023 and now, once again, back

U.S. News & World Report · 11h

Max Streaming Service Is Reviving the HBO Name — the One It Discarded Two Years Ago

HBO is returning — at least in a name. Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the current Max. The Max name dated to Warner's merger with Discovery and was considered a curious choice when made in 2023.

Houston Chronicle on MSN · 10h

Welcome back, HBO Max: Streaming service returning to its old name this summer

Allow HBO Max to reintroduce itself. HBO's streaming service, which has been known simply as Max for the past two years, will return to its old name this summer. ULTIMATE GUIDE: Everything you need to know about protesting your property taxes in Harris County "The powerful growth we have seen in our global streaming service is built around the quality of our programming.

Max, HBO

MacRumors · 5h

Max is Going to Be HBO Max Again

Two years after changing the name of HBO Max to just Max, Warner Bros. Discovery (WBD) is reversing its decision. Starting this summer, Max is

Vital Thrills on MSN · 12h

Max to Be Rebranded Back to HBO Max This Summer

Warner Bros. Discovery has announced that Max, the company’s streaming platform, will be rebranded as HBO Max this summer.

Inc · 11h

Warner Bros. Discovery Is Rebranding Max—Again

Warner Bros. Discovery is hitting rewind on Max’s branding, bringing back the HBO name it dropped from the streaming service two years ago. The company will rebrand its streaming platform as HBO Max this summer,

7hon MSN

Streaming déjà vu: Max is going back to the name HBO Max

Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality ...

Analytics Insight4d

New Movies on HBO MAX 2025 You Can’t Miss

Envision a warm summer night in May, popcorn within reach; an irresistible lineup of engaging films is ready to elevate the ...

Max, Once Known as HBO Max, Is Calling Itself HBO Max Again. Got It?

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...

Tom's Guide3d

This DC superhero is confirmed to appear in 3 upcoming shows and movies — including 'Superman' and 'Peacemaker'

So, without further ado, here are the three upcoming DC shows and movies where you ... 2 premiere arrives on Max on August 21 at 9 p.m. ET. "Lanterns" is an upcoming HBO show centered around ...

7hon MSN

Inside the Warner Bros. Discovery Upfront: Big Laughs for ‘HBO Max' Name Change; No NBA, But Shaq Still Stops By to Promote ‘Superman' Movie

Normally, Conan O'Brien and the "Inside the NBA" stars get the biggest laughs at a Warner Bros. Discovery (and before that, a ...

9don MSN

‘Warfare’ Comes to Digital, But When Will the ‘Warfare’ Movie Be Streaming on Max?

Warfare is not currently available to stream on any subscription-based services, but the film will eventually be coming to ...

12d

Harry Potter TV show: everything we know so far about the upcoming HBO adaptation

The Harry Potter TV show will debut on HBO in 2026 or 2027. Magical news, though we're wishing it were sooner.

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